Ideas for Mastheads

The mastheads for my magazine should attain a conventional meaning relating to the film industry, thus making sure I use words and phrases that are easily understood by the audience.

• Epic Film
• Movie Mania
• Film Nation

'Epic Film’ plays on key aspects in standing out to the audience. I wanted to create a huge deal of film, targeting film fanatics who can relate to the masthead. Furthermore, the ‘epic’ wordplay is vital for the success of portraying the magazine to be highly considered in purchasing. The two words also include one syllable attaining an easy and quick appeal towards the audience.

‘Movie Mania’ is a highly strong contender to becoming my film magazine name. It is straight to the point, direct and provides the audience with an easy relationship with the film magazine. This is because of the deliberate media word play, ‘Movie Mania’ harping on the technical device, alliteration. The two ‘M’s at the beginning of both words cause a sub-conscious appeal towards the audience and therefore attaining a more attractive element compared to other magazines. In further detail, the word ‘Movie’ is a simple meaning, telling exactly what the magazine is about, which is emphasised from ‘Mania’. The reason for this, ‘Mania’ connotes a large and ‘grandest stage’ perspective, thus suggesting the magazine is shouting to the target audience and becoming noticed. As a result this masthead will be considered for the name of my magazine.

The third masthead, ‘Film Nation’ is a basic meaning representing all aspects of film. This will present the audience with a greater understanding of what the magazine is all about. However, this specific masthead appears to have an older audience. This is clearly evident as most people in society are adults, exploring that key word in the masthead, ‘Nation’, which applies to a general audience.